Analytics and Reporting
Where to find reporting in ScaleBlogger: the Analyze area with content, channel and report groups, including the Outcome Dashboard and Value Report.
Analytics and Reporting
All reporting is gathered in the Analyze area (/analyze), which measures performance and ROI across content and every channel in one place. Its landing page is a card grid over three groups.
Content
- Performance Analytics (
/content-studio/analytics) — traffic, rankings and engagement for published articles on the selected website. - ROI Dashboard (
/content-studio/roi) — the value your content is producing against its cost.
Channels
- Social Analytics (
/social/analytics) — engagement and performance across your connected social platforms. - Outreach Analytics (
/outreach/analytics) — sequence, reply and pipeline performance for link-building and partnership outreach. - Email Analytics (
/marketing/email/analytics) — campaign, subscriber and engagement reporting.
Reports
- Outcome Dashboard (
/outcomes) — outcomes rather than raw activity, rolled up for the workspace. - Agency Command Center (
/outcomes/agency) — the same view across all client workspaces for agencies. - Value Report (
/value-report) — a shareable summary of the value delivered, useful for clients and stakeholders.
Related reporting elsewhere
Search & GEO keeps its own reporting for rankings, site audits, backlinks and competitors, and the AI Search area reports on AI visibility, citation trends and competitor citations. Agency workspaces also have their own Reports screen under Agency.
Plans
Social analytics and SEO analysis require a Pro plan or above; outreach, email marketing and AI-search reporting require Business or above.