Advertising & Ad Creatives
Generate AI ad copy and creatives from your ScaleBlogger content for Facebook, Instagram, Google Search and Display, and LinkedIn.
Advertising & Ad Creatives
Audience: ScaleBlogger users who want AI-generated ad copy to promote their content on paid channels.
Where to find it
Open Marketing → Advertising → Ads. Advertising is a Business plan feature and is currently a limited-release module, so the Marketing area only appears for accounts that have been granted access.
What Advertising does
ScaleBlogger generates ad campaigns and creatives — headlines, primary text, descriptions, and calls to action — from a published article or from a description you type. It does not push campaigns to Meta, Google, or LinkedIn for you: you copy the approved ad copy into the relevant ads manager and launch it there.
The Ads dashboard
- Summary cards for Total Campaigns, Ad Creatives, and Total Generated.
- Tabs for All Platforms, Facebook / Instagram, Google Ads, LinkedIn, and Compare.
- The Compare tab shows cross-platform performance (impressions, clicks, and related metrics) once campaign data has been synced.
- Campaigns can be paused and resumed from the campaign table.
- Boost Your Content with Ads suggests recent published articles that do not yet have ad campaigns, with a shortcut to generate ads for them.
Generating ad creatives
- Click Generate Ads.
- Choose the source: a published article or a manual description of the product, service, or offer.
- Choose the platform: Facebook & Instagram, Facebook Only, Instagram Only, Google Search Ads, Google Display Ads, or LinkedIn Ads.
- ScaleBlogger generates a set of variations. This usually takes about 10-20 seconds.
- Review and edit each creative — headline, primary text, description, and call to action.
- Save the campaign as a draft or approve it for use.
Available calls to action are Learn More, Sign Up, Shop Now, Download, Get Offer, Subscribe, Contact Us, and Watch More.
Platform formats and limits
| Platform | Format | Notes |
|---|---|---|
| Facebook / Instagram | Single image | Headline, primary text, description, and CTA per variation. |
| Google Search | Responsive search ad | Headlines max 30 characters, descriptions max 90 characters. |
| Google Display | Display banner | Headline, description, CTA, and image dimension suggestions. |
| Sponsored content | Also generates Text Ads (25/75 characters), Carousel, and Message Ads with B2B targeting. |
Best practices
- Generate from a published article so the copy inherits your real positioning and keywords.
- Keep several variations per campaign so you can A/B test in the ads manager.
- Approve only the creatives you actually intend to run, and leave the rest as drafts.
- Respect the per-platform character limits when editing generated copy.